Today, we live in a world where almost everyone is online, which means that the way people are informed and the way they shop has also changed. This is where digital marketing comes into play. It is a term for all your online marketing efforts. When we compare offline marketing, with new forms of digital marketing, we can proudly say that it is far more effective and cheaper to promote your brand online. The idea is to connect with customers through digital channels like search results, email, social media, or chats and therefore to create a powerful dynamics between customers and clients. Read this guide to learn more. Continue reading “A Beginner’s Guide to Digital Marketing”
Want to make a successful career in Digital Marketing? You must understand the common terms that are used by the experts. In this edition, I have listed down 4 of the important symbols and numbers you must understand and add to your digital marketing glossary.
Continue reading “4 Essential Symbols You Must Know To Win Online Marketing”
If you are running a Facebook page for your business, you must be looking for a smart way to use the channel for lead conversion.
Having millions and billions of fans and followers is one thing, but converting them to paying customers is altogether a different ball game. Unless you have a customized sales funnel in place.
Continue reading “How to create a Facebook Sales Funnel for Your Business- a Step by Step Guide”